Pin Magic vs SocialPilot

By Muhammad Ali Qureshi · Updated 23 October 2026 · 5 min read

Short answer: SocialPilot is a social media scheduler that suits teams and client work: calendars, bulk scheduling and multiple accounts. Pin Magic makes the Pinterest pins and WordPress blog images: paste a post link, get 10+ pins, and let the Extension insert images and internal links. Pick SocialPilot to manage publishing across clients. Pick Pin Magic to produce the pins faster. Agencies often need both.

Quick comparison: Pin Magic vs SocialPilot

Pin Magic does not schedule pins or manage client accounts. For more on handling client work, read manage blog images for clients.

What is SocialPilot?

SocialPilot is a social media management tool built for teams. You connect many accounts, plan content on a calendar, schedule posts in bulk and keep client work in one place. Pinterest is one of the networks it can publish to.

That makes it a team publishing tool. Its strength is organisation and volume across clients. It does not design your pins or build your blog images, so someone still has to make that content. That is the gap Pin Magic fills.

Where each tool is strong

SocialPilot is strong at

• Managing many accounts and clients from one dashboard.
• Calendars and bulk scheduling that suit busy content teams.
• Team features such as roles and approvals, which agencies often need.
• One tool for several social networks instead of one tool per network.

Pin Magic is strong at

• Paste a post link in Studio and get 10+ pins from 100+ templates, so a client post does not start from a blank canvas.
• Each client's colours, fonts and photos can be applied, with export at 1000 x 1500 PNG.
• The Extension makes blog images with Flow, inserts them into WordPress and adds internal links.
• A flat price with a lifetime option, which is easy to budget across clients.

What to keep in mind about SocialPilot

Both tools have limits that matter to teams.

• SocialPilot covers many networks. Pinterest is one of them, so check which Pinterest features your plan supports before you commit.
• SocialPilot needs finished images to schedule. Making them is still manual work unless you add a pin creator.
• Pin Magic has no team approvals or client calendar. Publish the exported PNGs through your scheduler.
• Pin Magic does not report results. Use Pinterest Analytics or your scheduler for that.

The agency bottleneck: pins, not posting

When an agency adds a new Pinterest client, the first slow step is rarely scheduling. It is producing enough pins. A client blog with 40 posts needs hundreds of designs, each with a keyword title and a matching image.

A scheduler can queue them, but it cannot make them. Pin Magic shortens that step: paste each client post link, pick the best of 10+ pins, edit and export. Then SocialPilot or a similar tool handles the calendar and approvals. Read Pinterest and Blog Image Tool for Agencies and how to scale Pinterest publishing without hiring for the wider workflow.

Pricing

Pin Magic: the Studio + Extension bundle is $10/month or $70/year, and the Extension alone is $5/month or $35/year. A one-time lifetime deal for the bundle costs $100. See pricing and the lifetime deal for live prices.

SocialPilot: it sells subscription plans that differ by number of accounts, users and features. Plans change, so check the SocialPilot site. Adding Pin Magic does not require changing your scheduler.

Which one should you choose?

Choose Pin Magic if

• Your slowest step is designing pins for clients or your own blog.
• You want 10+ pin options per post without opening a design app.
• You work in WordPress and want blog images and internal links automated.
• You want a fixed, low cost per month.

Choose SocialPilot if

• You manage many accounts and need calendars, roles and approvals.
• You publish to several networks, not only Pinterest.
• You want bulk scheduling for a large content backlog.

Use both if

• You run Pinterest for clients. Create the pins in Pin Magic and schedule them through SocialPilot.

How to use Pin Magic with SocialPilot

A repeatable client workflow:

1. Collect the list of client posts to promote and note a few search phrases for each. See Pinterest keyword research.
2. Paste each post link into Pin Magic Studio and generate 10+ pins.
3. Apply the client's colours, fonts and photos. Export the pins as 1000 x 1500 PNG.
4. Write titles and descriptions with the free title generator and description generator.
5. Upload the pins to SocialPilot, assign boards, send for approval if needed and schedule over several weeks.

For teams that want a documented process, see how to create a Pinterest publishing workflow and Pinterest workflow automation for small teams. If you are weighing other suites, read Pin Magic vs Agorapulse.

Frequently asked questions

We describe SocialPilot in general terms because its plans and features change often. Check the SocialPilot website for its current features and prices before you decide.

More Pin Magic comparisons

Pinterest-focused tools

Social media management suites

Design tools