Pin Magic vs Buffer

By Muhammad Ali Qureshi · Updated 23 October 2026 · 6 min read

Short answer: Buffer is a social media posting tool known for being simple. It helps you queue and publish content to several channels. Pin Magic does a different job: it creates Pinterest pins from a post link and makes blog images and internal links in WordPress. Pick Buffer if you need one clean place to publish across networks. Pick Pin Magic if making the pins is what slows you down. They work well side by side.

Quick comparison: Pin Magic vs Buffer

Pin Magic does not publish. Export your pins as PNG files and upload them to Buffer, or to any other tool. For a wider view of scheduling tools, read the Internal Linking Tools for WordPress Compared.

What is Buffer?

Buffer is one of the most widely used social media scheduling tools. You write a post, pick the channels, and Buffer puts it in a queue or publishes it at a set time. It has a clean, simple layout, which is why many small teams and solo creators like it.

Buffer was built for many networks at once, and Pinterest is one of the networks you can connect. That is useful if you post to several platforms. It also means the product is not organised around pin design or Pinterest search. Pin Magic is the opposite: it only cares about pins and blog images.

Where each tool is strong

Buffer is strong at

• A simple interface that is quick to learn, even if you have never used a scheduler.
• One queue for several social channels, so you do not log in to each network.
• Handy for people who post the same idea in different formats on different networks.
• Light enough for a solo creator or a small team.

Pin Magic is strong at

• Paste a post link in Studio and get 10+ pins built from 100+ templates.
• Pins match your brand with your own photos, colours and fonts, exported at 1000 x 1500 PNG.
• The Extension creates blog images with Flow, inserts them into WordPress and adds internal links.
• A flat price with a one-time lifetime option. No per-channel pricing.

What to keep in mind about Buffer

Neither tool covers the whole path from blog post to published pin. Keep these points in mind.

• Buffer treats Pinterest as one channel among several. If most of your traffic plan is Pinterest, look closely at what it offers for boards, pin titles and links.
• Buffer publishes what you give it. You still need to make the pin images first, and that is the slow part for most bloggers.
• Pin Magic does not publish, so you need Buffer, another tool or Pinterest itself to send the pins live.
• Pin Magic has no social calendar and no analytics. Use Pinterest Analytics or your scheduler for results.

Simple publishing needs a steady supply of pins

People often choose Buffer because it is easy. Then they hit a different problem: the queue runs empty. A queue is only as good as what goes into it, and every post on a blog needs several different pins to do well on Pinterest.

That is where Pin Magic fits. Paste one link and you get a batch of pins to load into the queue. Pinterest likes new designs, not the same image again and again, so a batch of different pins helps. Read fresh pins on Pinterest to see why, and how to automate Pinterest posting for a safe way to keep a queue full.

If you only post to Pinterest, you may not need a multi-network tool at all. You can export the pins and upload them in Pinterest directly. See how to batch upload pins to Pinterest for the options.

Pricing

Pin Magic: the Studio + Extension bundle is $10/month or $70/year. The Extension alone is $5/month or $35/year. The lifetime deal for the bundle is $100 once. See pricing and the lifetime deal.

Buffer: it sells subscription plans, and the price depends on how many channels you connect and which plan you pick. Plans change, so check the Buffer site. Because Pin Magic only creates pins, you can try it without touching your Buffer plan.

Which one should you choose?

Choose Pin Magic if

• You spend more time making pins and blog images than posting them.
• You want several pin designs per post without a blank canvas.
• You run WordPress and want images and internal links added for you.
• You like paying once instead of per channel.

Choose Buffer if

• You publish to several social networks and want one simple queue.
• You already have images ready to post.
• You want the easiest possible tool to learn.

Use both if

• You want pins made fast and queued in a tool you already know. Make the pins in Pin Magic and upload them to Buffer.

How to use Pin Magic with Buffer

This is a simple way to keep a Buffer queue full of fresh Pinterest content:

1. Choose a post and a few search phrases for it. The Pinterest keyword generator can help.
2. Paste the link into Pin Magic Studio and generate 10+ pins.
3. Pick the strongest designs, swap photos and fix text. Export 1000 x 1500 PNG files. See Pinterest pin size for why that shape matters.
4. Write titles and descriptions with the pin title generator and pin description generator.
5. Add the pins to your Buffer queue, spaced over several weeks, with the post link as the destination.

For more ways to plan a month of pins in one sitting, read how to plan a month of Pinterest content. To see other tools side by side, try best Pinterest tools.

Frequently asked questions

We describe Buffer in general terms because its plans and features change often. Check the Buffer website for its current features and prices before you decide.

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